Marketing is a powerful business function. It influences how customers and stakeholders of a business or brand respond towards it. It also drives sales and builds customer loyalty – no business should underestimate marketing’s strategic or operational value. Do you see yourself managing the marketing department of a business? Using marketing and business skills to effectively launch products or promote the company? The Diploma in Commerce in Marketing Management not only gives you a firm knowledge of marketing practices, but also puts the relevant business, economic and management principles into context for a holistic understanding. Build a career from your powers of persuasion!

The Diploma in Commerce in Marketing Management qualification is conferred by The Independent Institute of Education (The IIE).

Course Duration: Minimum 3 years

Accreditation and Registration:  HHEQC accredited, DHET registered, SAQA registration number 86188

DELIVERY METHODS

 Face-to-face & Full time

CAREER FIELDS

Marketing, Promotions Manager, Marketing Administrator, Sales & Advertising, Marketing Manager, Market Researcher

Year 1

• Business Calculations
• Accounting 1 A
• Personal Computing (Introduction)
• Marketing 1 A
• Business Management 1 A
• Accounting 1 B
• Business Communication C
• Marketing 1 B
• Employment Practices
• Business Management 1 B

Year 2

• Business Management 2 A
• Marketing 2 A
• Economics A
• Advanced Spread Sheets Project
• Statistics (Introduction)
• Project Management (Introduction)
• Economics B
• Marketing 2 B
• Work Integrated Learning
• Business Management 2 B

Year 3

• Business Management 3 A
• Commercial Law
• Work Integrated Learning
• Marketing 3 A
• Marketing 3 B
• Marketing Research
• Business Management 3 B

A National Senior Certificate with admission to a Diploma or equivalent.

OR

Mature age exemption to a Diploma:
Candidates having attained the age of 23 before or during the first year of registration with a Senior Certificate or equivalent, with a minimum of 40% in at least four Higher or Standard Grade subjects, at least three of which must have been passed simultaneously and one of which must be a recognised Higher Grade subject, may apply for admission.

OR

Candidates having attained the age of 45 before or during the first year of registration may apply for admission.